Concert Economics – The Chris Brown concert contribution to the local economy

Loading player...
GUEST – Barba Gaoganediwe - Chief Marketing Officer at the Gauteng Tourism Authority.

On 14 and 15 December, Chris Brown delivered an electrifying performance at the FNB Stadium in Johannesburg, etching his name into history by performing for a record-breaking crowd of over 92,000 fans. According to the Gauteng Tourism Authority , the concert attracted over 190,000 fans, generating R900 million for the local and promoting tourism, culture, and global events this festive season.
17 Dec 2024 1PM English South Africa Business News · Investing

Other recent episodes

FDI at a Turning Point: What Global Investors Expect in 2026

Kearney’s Global Business Policy Council unveils the 2026 FDI Confidence Index®, revealing the top global and emerging markets expected to attract investment over the next three years. Africa Managing Partner Theo Sibiya breaks down the trends shaping investor sentiment
9 Apr 4PM 13 min

Inside Your Pocket: Why SA’s Cost of Living Keeps Climbing

Electricity inflation has surged 85% since 2020, water is up 68%, and low‑income households now spend nearly 67% of their income on food and utilities. Senior economist Raksha Darji unpacks the Competition Commission’s March 2026 Cost of Living Report — revealing structural failures, pricing behaviour, and what must change to…
9 Apr 4PM 13 min